Daniel Attfield

Technical Business Analyst

I focus on connecting data and systems to make day-to-day work simpler for users and more efficient for the business. I translate complex business needs into practical, automated, working systems using Azure, Power Platform, and modern integration patterns.

Professional Experience

Key Project Highlights

Automated Order-to-Cash Pipeline

Architected an end-to-end integration to automate the process from a ‘deal won’ in HubSpot to financial reconciliation in Xero. This eliminated manual data entry, reduced onboarding time by 90%, and ensured data integrity across all systems.

📄
HubSpot
⚙️
Azure
📦
ERP
💳
Stripe
🧾
Xero

Technical Flow Breakdown:

  1. Trigger: A webhook in HubSpot fires on "Deal Won", sending customer and deal data to a secure endpoint.
  2. Gateway & Orchestration: Azure API Management receives the payload, authenticating and routing it to an Azure Logic App. This orchestrates the entire workflow.
  3. ERP Sync: The Logic App creates a new customer and project in the ERP via its REST API, transforming HubSpot data to match the ERP schema.
  4. Payment Initiation: Upon successful ERP entry, the Logic App calls the Stripe API to generate an invoice and a secure payment link.
  5. Financial Reconciliation: A second webhook from Stripe (on 'payment_successful') triggers another Logic App function to create a corresponding sales invoice in Xero.
  6. Notifications: The process concludes by posting real-time status updates to a dedicated Microsoft Teams channel for stakeholder visibility.
Azure Logic Apps REST APIs Webhooks HubSpot Stripe API

Offline-First Field Operations App

Designed a robust, offline-first Power App for engineers conducting site safety checks in low-connectivity areas. Implemented a queueing pattern (`SaveData`/`LoadData`) for reliable data synchronization with SharePoint and COINS ERP, ensuring data integrity and improving compliance reporting.

Power Apps SharePoint COINS ERP Offline-First

Core Competencies

Integrations & APIs

  • Azure API Management
  • REST API Design & Consumption
  • Data Mapping & Transformation
  • Integration Design Patterns

Cloud & Platform

  • Microsoft Azure (Logic Apps, Functions)
  • Power Platform (Power Apps, Power Automate)
  • Dataverse & SharePoint
  • Dynamics 365 & HubSpot

Analysis & Documentation

  • Requirements Gathering & Workshops
  • Process Mapping (As-Is / To-Be)
  • High-Level Design Docs
  • User Stories & Acceptance Criteria

Let's Connect

I'm always open to discussing new opportunities in system integration and process improvement. Feel free to reach out.

Bristol, UK | 07711 210603

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